In The News: Push for PRTF Funding

Our efforts to construct Maine’s only youth psychiatric residential treatment facility (PRTF) on our Saco campus made the headlines across multiple TV stations and newspapers last week. We are in the final weeks of the legislative session in Augusta and are pushing for the state to fund the remaining gap to cover capital construction costs. We highlighted the need to pass the Governor’s supplemental budget, which does include $3.4 million specifically for our project.

Check out the videos and links to articles below…

WGME Channel 13

NEWS CENTER Maine Channel 6

Press Herald

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TV Segment: PRTF Needs Further State Support

In this past week’s Mental Health Moment segment on WMTW Channel 8, Sweetser’s President & CEO, Jayne Van Bramer, discussed the urgent need for Maine’s first Psychiatric Residential Treatment Facility (PRTF). Jayne highlighted the need for additional state support, given the $3.4 million gap required to begin full construction. These resources are in the Governor’s supplemental budget, and this must pass to get this project across the finish line.

In The News: Sweetser Featured in Portland Press Herald Article on AI Regulation

This article focuses on Maine legislative bill LD 2082. This bill would prohibit a licensed mental health provider’s use of AI in mental healthcare practice.

Here’s an excerpt quoting the Chief Program Officer, Kristie Worster:

‘Sweetser, a Maine mental health services provider with centers in Lewiston, Sanford and Brunswick, has implemented an AI software called Eleos that transcribes conversations with patients without recording or storing the data. She said it helps therapists accurately document sessions. “Imagine a therapist not looking at you, in a session, and typing into a computer. It’s a horrible experience for people,” Worster said. “This really has allowed clients to just have the therapist focused on them and to not have even five to 10 minutes taken away from them in the session.”

Read the full article here.

In The News: Sweetser School Featured in Portland Press Herald Article on Sugaring Season

Sweetser’s Special Purpose School was featured in a Portland Press Herald article highlighting how Maine students are learning how to make maple syrup.

Here’s an excerpt quoting the school’s Teacher BA, Julia Birtolo:

‘Sweetser students celebrate the sugaring season in a big way: They, too, enjoy the syrup over ice cream, and they cook with it— maple fudge, maple caramel, an especially awesome maple cookie sandwiched with maple cream. Every student who helped produce the syrup gets a small bottle of their own, which they can refill as much as they like, while supplies last. There’s a farmers breakfast and Maine Maple Monday, Sweetser’s twist on the state’s annual Maine Maple Sunday tradition. Moreover, bottles of the school-made syrup raffled off at a school fundraiser can fetch hundreds of dollars, said Birtolo, who started the maple-sugaring program around 1996 when she was hired as an ed tech.’

Read the full article here.

In The News: WGME Segment on Mobile Crisis Teams

A mental health crisis can happen anytime, anywhere. Sweetser’s Mobile Crisis Services provide immediate, on‑site support for children and adults in crisis—meeting people where they are to help stabilize situations and connect them to ongoing care. In this Spotlight on ME, WGME’s Adrienne Stein sits down with Sweetser’s Chief Growth Officer, Joanne Grant to discuss how Sweetser’s Mobile Crisis teams can help Mainers.

If you or someone you love needs help, call or text 988—the Suicide & Crisis Lifeline. In Maine, Sweetser responds 24/7 across much of the state.

Help is here. You’re not alone.

TV Segment: Fatal Overdoses Rising in Maine’s Senior Population

Fatal overdoses are declining in Maine—but rising among older adults. In this WMTW Mental Health Moment, Sweetser’s OPTIONS Liaison Johnny Loftus explains why seniors are struggling with substance use and where they can find help.

Interested individuals can self-refer or seek a free prescreen by visiting the 329 Bath Road location, calling 800-434-3000, or emailing info@sweetser.org.

Portland Regional Chamber of Commerce Hosts Recovery Webinar with Sweetser

Sweetser’s Director of Recovery, Aliana Knox and Clinical Supervisor of Mental Health and Substance Use Counseling Ali Zubrod gave a presentation focused on building recovery-safe workplaces and supporting employees in recovery from substance use disorders. They shared practical, employer‑friendly strategies to reduce stigma, create inclusive policies, and foster a culture of trust.

Watch the webinar below:

Thanks to the Portland Regional Chamber of Commerce for hosting the webinar.

TV Segment: Opening a Clinical Practice in Maine

Thinking about opening a clinical private practice in Maine? It’s an exciting path—but it comes with important steps and decisions along the way.

In this WMTW Mental Health Moment, Jan Dubois, Sweetser’s Affiliate Program Manager, breaks down why many clinicians choose private practice—like autonomy, flexible caseloads, and reduced burnout—and what you need to know before getting started, from credentialing and business structure to liability coverage, office setup, and HIPAA‑compliant systems.

If you’re ready to trade paperwork for passion, visit Sweetser.org/AffiliateNetwork to learn more and get a free guide to launching your own practice.

Sweetser Voted 2026’s Best Mental Health Care in Sanford/Springvale

Sweetser’s Hope & Healing Center in Sanford has been voted 2026’s Best Mental Health Care in Sanford/Springvale!

We deeply appreciate everyone’s votes and the Best Of Survey for this recognition. Sweetser wouldn’t be anything without the dedication of our staff, who work tirelessly to support our over 12,000 clients. A big shout-out to our Sanford area team!

Our walk-in clinic is located at 863 Main Street and is available without appointment Monday through Friday 9AM – 4PM.